This Privacy Policy delineates the operational protocols concerning the collection, utilization, disclosure, transfer, and storage of personal data obtained from users ("the Users") of the Techno Perk social media platform (the "Platform"), accessible via toperk.com. By accessing or utilizing the Platform, the User provides formal consent to the data practices described herein.

I. Data Acquisition and Scope of Collection

To ensure the provision of an optimized, secure, and personalized service, the Company collects personal data through the following defined mechanisms:

A. Data Provided Directly by the User

• Registration Data: Full name, valid email address, phone number, date of birth, and credentials required for account authentication.
• Profile and Content Data: Voluntarily uploaded media (photos, videos), biographical information, interests, and all user-generated content (posts, comments, private messages).
• Transactional Data: Financial information (e.g., credit card details) processed securely via certified third-party payment gateways for purchases made on the Platform.

B. Data Acquired Through Automated Means

• Technical Identifiers: Internet Protocol (IP) address, device type, browser specifications, operating system details, and unique device identifiers.
• Usage Metrics: Log data detailing interaction with the Platform, including page views, feature usage frequency, and time stamps of access.
• Geo-location Data: Approximate location information derived from IP addresses or device GPS, utilized strictly for localized content delivery and service optimization.
• Tracking Technologies: Data collected via first- and third-party Cookies, web beacons, and similar technologies for functionality, analytics, and advertising purposes.

C. Data Obtained from External Sources

• External Authentication: Information received from third-party login providers (e.g., social networks) pursuant to their respective privacy policies and the User's explicit permission.
• Marketing Partners: Non-personally identifiable or aggregated data from advertising partners to enhance the relevance of targeted content and advertisements.

II. Data Utilization and Defined Purposes

The data collected is processed exclusively for the following legitimate business purposes:

• Platform Operation: To administer, maintain, and continually enhance the functionality, performance, and security of the services.
• User Experience Customization: To algorithmically tailor content feeds, service features, and promotional advertisements to individual user preferences and usage patterns.
• Communication Management: To transmit essential service notifications, account updates, regulatory disclosures, and to formally respond to user support inquiries.
• Analytical Intelligence: To conduct comprehensive internal research and statistical analysis regarding user demographics and platform interaction patterns.
• Fraud Mitigation & Security: To protect the Platform and its Users against malicious activity, unauthorized access, identity fraud, and other cyber risks.
• Regulatory Compliance: To comply with all applicable legal and governmental requests, enforce the Platform's Terms of Service, and resolve civil or contractual disputes.

III. Data Disclosure and Confidentiality Principles

The Company affirms that it does not engage in the sale of Personal Data. Information may only be disclosed under the following controlled conditions:

• Public Profile Sharing: User-generated content and public profile details are inherently visible to other Users of the Platform, as determined by the User's current privacy settings.
• Designated Service Providers: Data may be shared with trusted third-party contractors and vendors (e.g., hosting, analytics, payment processors) who are legally and contractually obligated to maintain data confidentiality and security standards equivalent to those of the Company.
• Legal Mandate: Disclosure may occur if legally required by a valid court order, governmental inquiry, or necessary to protect the rights, property, or safety of the Company, its Users, or the public.
• Corporate Restructuring: In the event of a merger, acquisition, or asset transfer, user data may be transferred to the successor entity, provided the successor adheres to this Privacy Policy.

IV. User Rights and Data Control Mechanisms

Users retain explicit rights regarding their Personal Data, which can be exercised via the Platform's settings or formal request:

• Access and Portability: The right to request and receive a structured, commonly used, and machine-readable copy of the Personal Data held by the Company.
• Rectification: The right to amend or update inaccurate or incomplete Personal Data retained in the User’s account profile.
• Erasure ("Right to Be Forgotten"): The right to request the permanent deletion of the User account and associated data, subject to legal and regulatory retention requirements.
• Opt-Out: The right to adjust settings concerning tracking technologies, cookies, and personalized advertising.

V. Corporate Security and Minors' Data Protocol

The Company employs industry-standard technical and organizational security measures, including data encryption and access controls, to mitigate risks of unauthorized access, disclosure, or destruction of Personal Data.

Minors' Data: The Platform is neither designed for nor intended to be used by individuals under the age of 13 (thirteen) years. The Company will undertake immediate action to delete any Personal Data discovered to have been collected inadvertently from a minor without verifiable parental consent.

VI. Policy Updates and Official Contact

The Company reserves the unilateral right to revise this Policy periodically. Material changes shall be communicated to Users via electronic notification or prominent posting on the Platform, and the "Effective Date" shall be updated accordingly.